Press
Statara Solutions Cements Groundbreaking Partnership with Proximic by Comscore to Enhance the Statara Media Platform
New Contextual Viewership-Based Data Coupled with Real-time Intent Data Enables Hyper-Targeted CTV Campaign Performance WASHINGTON, Sept. 5, 2024 /PRNewswire-PRWeb/ -- Statara Solutions, a data analytics and customer intelligence solutions provider, today announced a groundbreaking partnership with Proximic by [...]
The sunset of cookies: Embracing real-time intent data for B2C marketing
The sunset of cookies: Embracing real-time intent data for B2C marketing The digital marketing ecosystem is in a state of flux with the phase-out of third-party cookies. This seismic shift is not just a [...]
The Perils of Bad Data: How Inaccurate Data Can Compromise Your Cause’s Reputation
The Perils of Bad Data: How Inaccurate Data Can Compromise Your Cause’s Reputation As campaigns and causes fight for voter, constituent and policymaker’s attention, the accuracy of an organization’s data is now more critical [...]
Statara Solutions Wins 2024 Product of the Year ‘Sammys’ Award
FOR IMMEDIATE RELEASE Statara Solutions Wins 2024 Product of the Year 'Sammys' Award First-of-its-kind Programmatic Media Buying Solution Statara AdVantage360 Recognized as Best Advertising Technology by the Business Intelligence Group WASHINGTON, D.C. - June [...]
12 methods brands can use to strengthen B2C relationships
12 methods brands can use to strengthen B2C relationships With artificial intelligence tools at their fingertips, brand leaders can better assess where the consumer market is heading and how to address the challenges of [...]
Unlock the Power of Identity Resolution with Quality Data, AI
Unlock the Power of Identity Resolution with Quality Data, AI Identity resolution—the effort required to match and merge online and physical identities of individual consumers—is hardly glamorous or new. But, in today’s complicated and [...]
