FOR IMMEDIATE RELEASE
Statara Solutions Wins 2025 Sammy – Sales and Marketing Award for Market Master – Insights and Analysis
Sammy Award Spotlights Statara’s Role in Modernizing Campaign Execution for Advocacy, Public Affairs, and Purpose-Driven Organizations
WASHINGTON – July 15, 2025 – Statara Solutions, a leader in data analytics, customer intelligence and digital advertising, today announced it has been named a winner in the 2025 Sammy – Sales and Marketing Awards, presented by the Business Intelligence Group. Statara was recognized in the Market Master – Insights and Analysis category for its exceptional ability to help advocacy groups, nonprofits, corporations, and academic institutions understand and reach their audiences through precision data and outcome-based campaigns.
The Sammy – Sales and Marketing Awards celebrate organizations, products, campaigns, and individuals leading the way in go-to-market excellence. Winners were selected by a panel of expert judges based on performance, alignment with business outcomes, and measurable success.
“We’re honored to be recognized by the Business Intelligence Group as a 2025 Sammy Award winner,” said Joe Goode, Chief Research Officer, Statara Solutions. “This award affirms what we hear from our clients every day—that precision, speed, and transparency are essential in today’s campaigns. Whether you’re trying to influence legislation, increase enrollment, or build public trust, we help organizations reach the right people and show measurable results.”
Statara was honored for its transformation into a one-stop platform combining high-fidelity identity data with omnichannel media execution. Its proprietary identity graph, Statara Identity Insights, fuels the Statara Media Platform, an outcome-driven DSP that supports targeted campaigns across CTV, display ads, and streaming audio. With closed-loop attribution and real-time reporting, Statara gives its clients—particularly those operating under public, regulatory, or board scrutiny—the tools they need to demonstrate performance and drive action.
Statara’s recent merger with American Strategies and REAL Strategies further strengthened its offering to advocacy groups, mission-driven nonprofits, and institutions navigating policy and public affairs challenges. By integrating polling, analytics, and strategic consulting, Statara enables clients to deliver messages that move audiences.
“Sales and marketing are now operating as one, which means success demands not just great ideas or great tools, but a team that brings both together,” said Russ Fordyce, CEO of the Business Intelligence Group. “The 2025 Sammy – Sales and Marketing Awards honor those making that vision real. We’re excited to recognize Statara Solutions for its leadership and results.”
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, these programs are judged by business executives with real-world experience. The organization’s proprietary scoring system measures performance across multiple business domains and rewards companies whose achievements are significant and measurable.
About Statara Solutions
Statara is an innovative provider of data analytics and customer intelligence solutions, opinion research and media buying. Our specialized identity resolution strategies including data hygiene and first-party data enrichment as well as our award-winning media platform equip advocacy groups and corporate affairs campaigns, colleges and universities, and regulated consumer brand marketers with the critical insights and capabilities needed to execute their marketing campaigns. Combining our Digital Audience solutions with the Statara Media Platform, brands have access to unparalleled programmatic targeting capabilities to ensure that rich campaigns are delivered to high value prospects. Our experienced team of strategic consultants and data scientists ensure that our identity resolution, digital audience and media buying solutions deliver optimized decision-making, personalized marketing and superior customer experiences. Statara is a business unit of holding company The TARA Group. For more information, visit statara.com.
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Media Contact:
Jennifer Qotb
Young & Associates PR for Statara Solutions
301-461-7062
jennifermq@yapr.com
