Recent Blog Posts
Statara Identity Insights: Transforming Consumer Insights into Market Expansion
Statara Identity Insights: Transforming Consumer Insights into Market Expansion Now, more than ever, understanding market potential and optimizing customer acquisition can be complex. For one of our clients—a direct-to-consumer sustainability subscription service—this challenge was especially [...]
11 ways companies can safeguard customer marketing data
In a tight economy and competitive marketplace, with consumers holding their pocketbooks closer and rethinking their spending habits, the last thing a brand wants to do is lose their trust due to a data [...]
From linear to on demand: The winners of media in 2024
From linear to on demand: The winners of media in 2024 As the media landscape keeps shifting, streaming TV and audio are becoming the go-to platforms for digital marketing. These channels are rewriting the [...]
Statara Media Platform: Transforming Intent into Impact
Statara Media Platform: Transforming Intent into Impact In today’s competitive digital marketing landscape, achieving a return on ad spend (ROAS) that surpasses industry benchmarks is no easy feat. For one of our clients, a [...]
Admissions Officers, Prepare for the Summer Melt
Admissions Officers, Prepare for the Summer Melt As high school comes to a close each year, colleges and universities across the country face a recurring challenge known as the Summer Melt. Despite being accepted [...]
Beyond the 420 Surge: Using Data to Drive Success
Beyond the 420 Surge: Using Data to Drive Success In cannabis sales, the calendar plays a crucial role in sales and customer engagement. As the industry gears up for 420, sales soar, and businesses [...]